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Articles about viral: August 30, 2008

Facebook adds ‘People You May Know’ feature; expect a surge of invitations

by Elisabeth Young on Mar 28, 2008 at 01:51 PM

Facebook members, all 67 million of them may grow each of their network as Facebook releases a new feature called the “People You May Know”.  With the new feature, members are allowed to find more people within 6 degrees of separation. These people are listed as potential friends and members decide whether to add them or not.

The “People You May Know” feature is perhaps tapping into social graph allowing every Facebooker to grow his network of friends and know who is connected to whom. It’’s always surprising to know that so and so is connected with your ex or cousin, etc. and I guess this new feature will surprise you even more.

Facebook is expecting to grow more exponentially with this one. In the next few days or weeks, we can also expect a surge of invitations from friends we don’t know or at least who want to get to know you because you’re somehow connected to him or her. But seriously, I don’t open my Facebook account that often because there are just too many requests and apps I don’t really even care about. And now this?  Hmmm...I can see more cupcake gifts and Vampire invitations which I always decline anyway. 

Read [cnet]


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Sony’s PS3 viral marketing campaign, Playb3yond

by Adam Berger on Oct 14, 2006 at 06:32 AM

sony ps3 playb3yond

It seems that Sony has begun their unconventional marketing campaign dubbed Playb3yond. When logging onto the site you are required to enter in a birthday that is more than 18 years from today. Then a page opens with Flash graffiti running up and down the walls. Once loaded you cna click through to see Saw III like markings on the wall. The characters appear to be elements of the square, X, circle, triangle controller. It seems like Sony has taken a tip from the Microsoft Zune campaign as well as other recent viral project like the Origami, Nikon SLRs, and their own Blu-ray and UX laptop.

Thus far I could not find any other functionality on the page but I am sure time will tell what the portal holds.

Update: The images on the wall are a code. By spelling out certain words you can unlock tons of new content. See if you can crack it…
Try to crack it yourself. If you give up then check out the solution here.


  • factorfive - all new 2 min Lair trailer

  • fire - Lair footage (shows Tauros? New monster)

  • fangs - Lair combat montage

  • king - Heavenly Sword wallpaper

  • nariko - Heavenly Sword wallpaper

  • andyserkis - Heavenly Sword TGS trailer

  • mayday - Warhawk wallpaper

  • dogfight - Warhawk video

  • machone - Warhawk music

  • tedprice - Resistance behind the scenes - MUSIC

  • chimera - Resistance wallpaper

  • nathanhale - Resistance behind the scenes - TECHNOLOGY

  • music - Genji soundtrack

  • heishi - Genji 2 wallpaper

  • evolutionstudios - Motorstorm trailer with commentary

  • dust - Motorstorm wallpaper

  • monumentvalley - Motorstorm wallpaper

Check it out for you self [PLAYB3YOND]


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