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Who’s on Crack in Tech: 10.23.09
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I see stuff in the tech world that drives me crazy. From products that should never have left the bar napkin to marketing schemes that should have stayed in the men’s room, here is what caught my eye this week:
Video eyewear to bring 3D to our homes
This is the response I got when I told my Editor, Iyaz, about my 3D revelation: “Oh, so you’re on crack this week. Good.” I don’t deny this thinking is pretty far out there.
Look at it this way: if we are no closer today to generating 3D image without glasses then we’ll have to accept glasses in the house. If we are committing to wearing ridiculous glasses in the house, then why not put high quality screens in them and forget about viewing angle and the like. The two concepts just seem to mesh together. Yes, you’ll have to buy glasses for everyone but how much different in cost will that be vs. a $3,000 LCD TV plus 3D player?
Roku to get upgrade but no Hulu?
Question: how do you make Roku box the hottest little black box again? Answer: Make it do Hulu. Done and done.
However, as Robert Nelson relates, Roku isn’t doing that. “Feature wise the Roku XR will see some improvements though, according to the rumors it will see the addition of a USB port as well as Wi-Fi 802.11n. Additionally, the power input was also upped from 1.5A to 2.5A.” No Flash?
With all the talk about Hulu going the paid route, this would is the missing link. Hulu needs to buy Roku or get them to build a Hulu player, which probably has enough of a brand name now to sell them. The missing link would bring Hulu paid subscriptions not just OK, but would sell like gangbusters enabling customers to ditch cable and satellite service and watch what they want, when they want without time shifting (TiVo) technology.
Ebooks everywhere; publishers -“we hate ebooks”
Seems almost everyday we are teased with another ebook reader, this week saw the Barnes and Noble Nook which manages to bring some sexy to readers int he form of a second color screen. Awesome right? Well not so fast because it the content you really want, not the gadget and publishers are totally messing with ebook versions.
It is like getting your iPod only to find out you’ve got to wait 2 months before you can get the latest Kate Perry album (OMG!!!). The Independent reported Steven King’s latest book would be release over a month after release in hardcover. A big “up yours” to ebook readers hoping to get a fair shake by publishers.
This leaves us consumers two choices: buy the hardcover or buy an ereader and wait. Gadget lovers hate waiting. This is a huge snub aimed to make bookstores money that might end up lowering book sales as publishers will have a more difficult time getting excitement up for the ebook release after the big hardcover release. It would be like advertising a movie but stopping one month before it opens. We just don’t have the attention span.
Apple acting all paranoid again
So this week, big MS finally got around to launching Windows 7, their biggest product in a decade. Yeah for them! Apple was all over them like ice cream stains on a hot, sweaty summer day
The Windows 7 threat was deemed large enough that Apple used the good ol’ three pronged response:
1. Release financials a day earlier than normal and brags about it’s most profitable quarter ever and a gajillion iPhone sales kicking everyone’s butts. Recession? What recession?
2. Release a shiny new Mac line the day before. These quite possibly could be the shiniest computers ever built.
3. Release a slew of witty, pithy “I am a Mac” ads that really make us giggle about John Hodgeman’s Miami Vice look.
Does Apple feel bad about Ballmer’s whole “we are on 9 out of 10 PCs” or is Apple telling us that Windows 7 is that good as the blogosphere seems to agree with? I am not sure what it is but I suspect if you got on the PA system at Apple and shouted, “cops” the building would be empty in 15 seconds flat. Just saying.
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