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Roku sells 100,000 Netflix players?

by Robert Nelson on Jul 24, 2008 at 07:52 PM

According to recent reports it looks like the Netflix player from Roku has almost hit the 100,000 unit sold milestone. The Netflix player was originally launched back in May of 2008 and was quickly sold out. Overall not a bad set of numbers, especially considering that Apple has sold just 400,000 AppleTV units in two full years.

My question is, assuming that Roku did in fact hit 100,000 units sold, how many of them are actually being used? Personally mine collects dust most of the time, because the current availability of movies is just not where it should be.

Of course, that just brings me to a good point, assuming Netflix had a much larger and more desirable movie selection, can you imagine how many units Roku could have sold.

Via [paidContent]

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Comments
  • Norm Gregory from 98122 said:

    If your Roku isn’t in daily use then you are not a movie fan.  Hundreds of good independent and foreign films are added weekly.  Many the same day their DVDs are released.

    I have almost 200 titles in my Instant Watch que.

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