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Netflix on the PS3, the Nintendo Wii, in your brain eventually

by Iyaz Akhtar on Sep 23, 2009 at 07:34 PM

Netflix is already on the Xbox 360, lots of media players, and, of course, on your computer.  It probably comes as no surprise that the CEO of Netflix, Reed Hastings, says that he wants Netflix on the PS3 and the Wii one day. 

Eventually we want to be on all the game consoles, all the Blu-ray players, all the Internet TVs. So we are working in parallel with all of those efforts. Currently our Xbox deal is exclusive and we haven’t characterized it more than that.

As we all know, exclusivity deals eventually must come to an end.  One day the iPhone will be on other carriers and Netflix will hit those other video game consoles.  Hastings comments shouldn’t be taken lightly.  Netflix has made many moves that a larger company would be afraid to try.  Their partnership with Roku initially defined the Roku media player.  Its deals with content providers to get streaming content are growing.  Expect the Nintendo Wii to land Netflix before Sony as Microsoft sees Sony as its number one competitor. 

Read: [Reuters] via [Gamespot]

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