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The thing with international companies and great products is that the company will usually debut a certain product in their home country before other places, say the United States.  iriver has been working on the P7 for some time now, and today, it officially launches in Korea. 

In terms of specs, the device features a 4.3 inch LCD touch screen, a magazine-like interface (which definitely makes the P7 look unique), and support for many video formats.  For instance, it is able to handle the common formats such as AVI, WMV, MP4, and the not-so-common RM/RMVB, 3GP/K3G, DAT/MPG, FLV, and many other audio formats as well.  In addition, the battery life is a nice 35 hours when running audio.  Even though it doesn’t mention the battery life when playing video, it is probably around 8 hours.  In case 8GB or 16GB of hard drive space isn’t enough for you and your massive library of media, then you can always expand hard drive space via the microSD card slot.  Furthermore, it comes with a FM radio, photo viewer, and a voice recorder. 

For the 8GB version, it will retail for 200,000 KRW, or about $160.  It doesn’t say how much the 16GB version will sell for, but plan on that being a bit more than $160.  Hopefully with the launch of the P7 in the Korean market, it will be introduced in the States relatively soon. 

Via [AVING]