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At CES 2009, iriver had on display a new PMP called the P7.  While Apple certainly has the upper hand with MP3 players in the United States, iriver does pretty well in Korea, so the P7 will most likely be released there first.  You may have heard of the P7 already due to its hype, so let’s see what all the fuss is about. 

The P7 comes with a large touch screen, measuring in at 4.3-inches.  The thing about a big screen PMP is the fact that the portability factor decreases, but viewing pleasure increases.  It comes in a few different models with varying hard drive sizes (4GB, 8GB, 16GB, and 32GB).  It has a 35 hour battery life when playing audio and a 7 hour battery life when playing video.  The amount of formats a PMP can handle is important if you are an audio junkie.  The P7 is sure to please you as it supports MP3, WAV, OGG, WMA, FLAC, MPEG-1, MPEG-4, MPEG-2, Xvid, WMV, RMVB, and H.264. 

An interesting feature is that the packaging the P7 comes in can double up as a storage container, business card holder, or a picture frame.  I can’t imagine someone buying the P7 just because the packaging is multi-functional, but these features are certainly nice to have.  Now, the optional cradle not only would stand up the device and charge it, but also comes with a integrated speaker.

Hopefully it is released sometime soon in Korea, so we can get an idea on the price and how much longer it would be until it is released in the States. 

Read [iriver] Via [DAP Review]